The use of QR Codes in the US has already seen a revival. The QR Code in China even replaces something as small and useful as a business card! This might just be the trendiest way to stay green in advertising! How does this affect the US and Marketing? Many people in the Chinese Market only carry a phone. QR codes act as a replacement for printed marketing. The QR code is appealing because the user is brought directly to the website without typing the url address. This popularity in QR code use is largely due to the fact that both Mandarin and Cantonese languages are difficult to read and understand - even for the locals. China has continued to use and develop the use of QR Codes which can be seen throughout their Marketing. QR Codes were favored in the US around 2010 but lost its popularity due to lack of technology development. The presence of QR Codes can be seen throughout the WeChat app.
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